Content Type Journal ArticleCategory Letter to the EditorDOI 10.1007/s00198-008-0812-yAuthors
J. O. Clausen, Nycomed Medical Scientific Strategy and Medical Marketing Langebjerg 1 4000 Roskilde Denmark
Journal Osteoporosis InternationalOnline ISSN 1433-2965Print ISSN 0937-941X (Source: Osteoporosis International)

PrescriptionDrug-Info.com's new Registered Community Experts Initiative provides doctors, pharmacists and other healthcare professionals a free, unique medical marketing platform to better connect with existing and potential patients. For posting occasional prescription drug information and insight on PrescriptionDrug-Info.com, Registered Community Experts are provided a free profile page with inbound links to the URL of their choice. (PRWeb Feb 17, 2009)
Read the full story at http://www.prweb.com/releases/prescription_drug_info/Medical_Marketing/prweb1963894.htm (Source: PRWeb: Medical Pharmaceuticals)

Abstract  To evaluate the performance of different commercial assays for the detection of recent cytomegalovirus (CMV) in pregnancy,
the sensitivity and specificity of assays for CMV-specific IgM antibodies were compared. Routine specimens from pregnant women
were screened for CMV IgM using the Abbott AxSYM assay. Sera that were reactive according to AxSYM were further tested for
IgM by other commercial assays. In selected IgM positive samples a CMV IgG avidity assay (Radim) and virus isolation from
urine (shell vial) were also performed. The positivity rate for IgM anti-CMV by AxSYM was …

A trend toward using new oral cancer treatments instead of traditional intravenous delivery is challenging for some patients, who could face difficulties in paying for the drugs, and physicians, who are forced to adjust to new roles in cancer care, the New York Times reports. According to the Times, oral cancer medications “are the new wave in cancer treatment” and are “a step toward making cancer a manageable chronic condition.” Oral treatments, which currently account for less than 10% of all cancer medicines, are more convenient for patients because they …

This study investigated doctors’ use of and attitudes to probability and statistics with a view to informing undergraduate teaching.An email questionnaire was sent to 473 clinicians with an affiliation to the University of East Anglia’s Medical School.Of 130 respondents approximately 90 per cent of doctors who performed each of the following activities found probability and statistics useful for that activity: accessing clinical guidelines and evidence summaries, explaining levels of risk to patients, assessing medical marketing and advertising material, interpreting the results of a screening test, reading research publications for general …

Aurora Medical Design, a medical website design and medical marketing company, introduces the launch of the brand new University of California, San Francisco (UCSF) Department of Otolaryngology-Head and Neck Surgery, Division of Sleep Surgery website, http://www.sleepsurgery.ucsf.edu. (Source: Health News from Medical News Today)

Over the last several years, unprecedented numbers of men have elected to undergo robotically assisted surgery for prostate cancer in the belief that the less invasive approach would give them a better chance of maintaining normal sexual function and avoiding incontinence. Serving as a warning of how medical marketing and hype can get ahead of sound science, a large study found just the opposite. Between 2001 and 2008, robotically assisted minimally invasive prostate surgery jumped from 1% of all procedures to up to 60%, largely because of direct-to-consumer marketing suggesting …

(NaturalNews) Vaccine mythology remains rampant in both western medicine and the mainstream media. To hear the vaccination zealots say it, vaccines are backed by “good science,” they’ve been “proven effective” and they’re “perfectly safe.”Oh really? Where’s all that good science? As it turns out, there’s isn’t any. Flu vaccines (including swine flu vaccines) are based entirely on a vaccine mythology that assumes all vaccines work and no vaccines can be scientifically questioned. Anyone who dares question the safety or effectiveness of vaccines is immediately branded a danger to public health …

SOMERSET, N.J., Nov. 10, 2008 (GLOBE NEWSWIRE) — Three advertising agencies within inVentiv Communications, a division of inVentiv Health (Nasdaq:VTIV), were recognized with top honors at the 2008 Medical Marketing &Media Awards, held in New York City on October 30. (Source: Medical News (via PRIMEZONE))

This study will be used to promote the sale of dangerous statin drugs to double the current number taking them (which is now at 17 million). First a person will need a test to see if they even have elevated CRP, which of course implies someone pays for the test. The leader of the Jupiter study, Dr. Paul M. Ridker, by some strange coincidence is the co-inventor of the CRP test. Does anyone smell a financial rat?Exercise Reduces CRP, Extends Life, and Doesn’t Cost AnythingI’m all in favor of anyone …